Creativity demands the ability
to unshackle ourselves from conventional ways of thinking, to "think
outside the box". But we need to go a step further. Once outside the box,
we need to construct a new box or boxes (that is, new intellectual frameworks
or models) to help us structure our thinking. Only once we have done so can we
generate truly game-changing ideas - That came from a strategy course I am
taking.
Why I found this interesting;
I have met too many people who seem to think being creative means throwing out
procedures and systems- structure for that matter. I have always maintained to
the infuriation of some colleagues that you cannot function without structure. Creativity
must champion the march towards order and structure is the only vehicle that
can achieve that. Things are the way they are because of what is holding them
in place. The human face has a certain order to it i.e. it is structured in a
certain way. The more we perceive this order the more we see beauty. The
opposite is what we might call ugly simply because it is moving away from the
order (if a person’s nose is above their eyes, we will see something wrong). If
God decides at any point that he is going to rearrange the human face, he is
going to need a way in which it must be- a new structure. Others are going to
need something that will make it possible to recognize what a human face is.
From your daily priority list to the Fibonacci numbers,
from running your life to your business, from building a house to planning an
economy, structure is key if things are going to work. Those who ignore it at
any point in time only end up in chaos. Recently we have seen the difference a
simple contract can make in the life of a business.
Goals setting and the many
tools motivational speakers teach all come together to form a structure that
must lead to predictable results depending on content. In other words it
doesn't matter what you are doing, you still need a goal and a method via which
you can reach it. When we lay pipes, whether we run water or milk through it, it
is going to have to flow in the direction of the pipe. There is no other known
way around this. In buildings it is the pillars, in writing it is introduction
body and conclusions, it is not possible to exhaust the list.
Take a walk in the bush one of
these days. Pick a tree in the distance you want to reach. Notice how difficult
it is with all the bush in the way. On your way back, cut your way through the
bush with a machete to create a path. You will find on your next journey to the
tree that it has become significantly easier. This ease will be enjoyed by
anyone else who finds your tree interesting enough to visit it. Now you know
why cars have roads and trains have rails. The box is always needed.
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