Lately there have been a lot
of discussions on both traditional and new media about the success of the
Yvonne Nelson new movie premier and its record breaking success. While I have
not seen the movie itself and I doubt if
I will, I am intrigued by the fact that she has been able to achieve
what has been referred to as the highest sales of all time for a movie premier.
In Ghana of course but I have no reason whatsoever why she shouldn't set a
world record too if she so wishes.
Really it all comes down to
how far you are willing to go and what you are willing to do. It is simply how
the world works! Setting a new record is
of course taking things to the next level. Becoming the new standard and this
only happens when we have done something new. As a general rule old ways doesn't bring new results. It is simply
how the world works!
She had apparently taken to
the streets to distribute flyers to motorist with the best of the cast and
personally invited people to attend the premier. Now I have to tell you, I am
not particularly an Yvonne Nelson fan per se, I don’t remember finishing a
movie with her in it. Don’t get me wrong, I have nothing against her talent
except I like a different genre of movies and she doesn't come across to me as
the philosophical type. But I can assure you if she walks up to me and asked me
to come to a premier, no hailstorm could have stopped me.
I am sure the whole exercise
would have left her first-class-flying famous long legs with unbearable aches and
pains. It shouldn't take rocket science to anticipate that but she did it
anyway and she brought a bunch of her friends along with her. So here is the
clearer picture
She had assets; her image, her
friends, a set of long legs you want to see- and she knew how to use them. She
combined them to do something new so she was bound to get new results; there is
no other way around this. All of us want new results except not all of us are
willing to do new things.
Higher performing people are
responsible for the new achievements we see every day. Once the standard has
been set, average people try to meet it until another high performer sets a new
standard. Clearly it is those who are willing to do outstanding things that can
bring outstanding results. It didn’t happen because she made a movie, it is
because she was willing to walk the streets and invite people personally to the
premier. Do something new today and get new results.#spidup wherever you are.
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